Resources

Everything on lead gen, organized

Five curated hubs collecting ConviFlo's guides, features, comparisons, and tools — each organized so you can go from "what is this?" to "how do I run it?" in one place.

Funnel Builder

A funnel builder is software for creating multi-step lead-capture experiences — one question per screen, with logic, scoring, and tracking built in — instead of a single static form. This hub collects every ConviFlo guide, comparison, and reference on choosing and using one for paid traffic.

Lead Qualification

Lead qualification is deciding — ideally automatically, at the moment of capture — whether a lead is worth sending to sales, booking, or a CRM. This hub collects every ConviFlo guide, feature, and definition on qualifying, scoring, and routing leads from paid traffic.

Paid Traffic Forms

Forms for paid traffic have a different job than forms on a website: every visitor cost money, so the form must qualify, score, and report back to the ad platform — not just collect a name. This hub collects ConviFlo's channel guides and playbooks for Meta, TikTok, and Google traffic.

Conversion APIs

A conversion API reports conversions to an ad platform server-to-server, so ad blockers, iOS privacy limits, and dropped pixels can't hide your results from the algorithm. This hub collects ConviFlo's guides and features on server-side tracking for lead generation across Meta, TikTok, and Google.

Form & Funnel Pricing

Most form and funnel builders meter what you capture — per response, per lead, or per pageview — so your software bill grows precisely when your campaigns work. This hub collects ConviFlo's research and tools on pricing models, including the calculator that shows what your volume costs on each model.

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